About/Résumé
Photographed by
Staci Schonbrun
© Blue Zebra Portrait Zebra 2012
Anthony Victor Reyes graduated from the University of Arizona in spring of 2014. He received a bachelor’s degree with a major in journalism and minor in business administration during his four-year endeavor. Anthony Reyes was born and raised in Moorpark, California. He later moved to Tucson, Arizona in 1998, and has lived there since.
The arts have been Anthony’s lifelong passion, from playing various instruments like the saxophone at venues such as Macy’s Day Parade and Fullerton College Jazz Festival, to performing hip-hop dances in front of well-known choreographers such as Mia Michael, Wade Robson, Brian Friedman, Denise Wall, Dana Foglia, Anthony Morigerato, Ivan Koumaev, Kenny Wormald and Travis Wall. Anthony views writing as an other form of expression and one of the most powerful forms of art.
After a two-year stint as a community reporter for Shaw Media in Jasper County Iowa, Anthony returned to the OId Pueblo to lead the digital team of Tucson’s NBC-affiliated television station, News 4 Tucson. After creating and implementing an overall digital strategy for the news organization, Anthony helped grow KVOA into the digital news leader in Southern Arizona in a four-year period. Anthony also previously served as the Evening Web Content Producer at KVOA Communications, creating content based on breaking news, press release and broadcast script. He also helps manage the KVOA’s website and social media accounts.
As an apprentice at the Arizona Daily Star, Anthony’s stories covering the Tucson arts scene appeared in the Caliente and Home Life section.
Anthony was the profile reporter for the Tombstone Epitaph and also served as a general reporter for The Vail Voice.
His accolades include team and individualrecognitions from RTDA Regional Murrow, Associated Press Television and Radio Association and Iowa Better Newspaper Contest.
He was employed by Studio One Arizona Dance Company as a hip-hop teacher and front office administrator associate. He was also an impact sales associate at Abercrombie & Fitch and Toys R Us. He worked as an office administrator associate at Labor MarketConsulting Service, dance teacher at the YMCA Summer Day Camp and was a member of the UA Student Consulting for Non-Profit Organizations in 2012. In high school, he was a squad leader in Pima County JTED Law and Public Safety and received first place in state and 10th in nationals in the Skills USA Tech Prep Showcase in 2010. He was also a participant of Lead America Leadership Convention in Columbia University. He graduated from Catalina Foothills High School in 2010.
Résumé
Education
University of Arizona, College of Social and Behavioral Science, Tucson, AZ May 2014
Bachelor of Arts in Journalism, Minor in Business Administration
Work Experience
News 4 Tucson, Tucson TV, LLC., Tucson, AZ July 2018 – July 2022
Lead Digital Content Producer
• Led News 4 Tucson’s conversion to a digital-first newsroom as the primary digital content manager through the development of the station’s digital news strategy, social media best practices, web page design and breaking news protocol
• Develop schedules, workflow and digital responsibilities for the news staff of 50 individuals.
• Worked across multiple functional teams, including promotions, sales and marketing, to present website and social media analytics and strategies to improve performance.
• Troubleshoot digital news equipment and website issues
• Collaborate with “sister branches” and corporate news team to enhance news and digital strategies.
Shaw Media, Newton, IA Dec. 2016 – July 2018
Community Journalist/Photographer
• Contributor to the weekly newspapers Jasper County Tribune, Monroe Legacy, and Prairie City News.
• Covered four city governments, local businesses, economic development, three school districts, law enforcement, profiles, agriculture, breaking news, religion.
Daily/Weekend Reporter and Photographer
• Staff writer primarily covering breaking news, feature stories and weekend events for the Newton Daily News.
Magazine Writer and Photographer
• Generated content, including features of local businesses, people and events, for Shaw Media’s’ Central Iowa AG Mag, Jasper County Living and Senior Living.
News 4 Tucson, KVOA Communications LLC., Tucson, AZ Sept. 2014 – Dec. 2016
Web Content Producer
• Created >1,000 stories for News 4 Tucson’s website.
• Responsibilities included social media management, web page design, newscast promotion, data mining, story idea generation and video editing.
The Vail Voice, Vail, AZ May 2014 – Sept. 2014
General Reporter
• Contributed to a community newspaper that serves Vail and Southeast Tucson.
• Reported on local education and disabled community.
The Arizona Daily Star, Tucson, AZ Jan. 2014 – May 2014
Features Apprentice
• Contributed to Arizona Daily Star’s entertainment section, Caliente.
• Reported on theater, local businesses, fashion and pop culture.
Studio One Arizona Dance Company, Tucson, AZ Oct. 2008 – May 2014
Dance Teacher
• Lead students of various ages in strength-building exercises, teambuilding activities, and dance choreography for both recreational and professional use
Awards/Accolades
RTDNA Regional Murrow Award 2022
News Series — News 4 Tucson (January 8th – 10 years later coverage)
RTDNA Regional Murrow Award 2021
Overall Excellence — News 4 Tucson
Newscast — News 4 Tucson (Presidential Election)
Associated Press Television and Radio Association Awards 2020
Best Continuing Coverage — News 4 Tucson (Escapees on the Run)
Iowa Better Newspaper Contest Awards 2018
Individual Awards
• Best News Feature Photo — PCN (1st)
• Best News Feature Photo — JCT (2nd) • Best News Story — JCT (2nd)
• Best News Feature Story — PCN (2nd)
Organization Editorial Distinctions
Jasper County Tribune
• General Excellence (2nd)
• Coverage of Education (1st)
• Coverage of Government and Politics
• Coverage of Court and Crime (2ndt)
• Coverage of Agriculture (2nd)
• Best Editorial Page (3rd)
• Best Feature Page (3rd) Prairie City News
• General Excellence (1st)
• Coverage of Agriculture (1st)
• Coverage of Business (1st)
• Coverage of Court and Crime (1st)
• Best Newspaper Website (1st)
• Best Use of Social Media (2nd)
• Best Feature Page (2nd)
Project finalist for News Hack Arizona coding and visualization workshop 2016
Member of the historical news publication, the Tombstone Epitaph 2014
Skills
• Associated Press style writing, copy editing, data mining, digital media, headline writing, pagination, photography, social media management, media editing, videography and website design
• Proficient in BLOX Content Management System, ENPS, WordPress CMS, Whiz, Second Street, LiveU, Roxen Editorial Portal, Frankly/WorldNow CMS, Facebook, Twitter, Instagram, Youtube, MS Word, MS Excel, MS Powerpoint, Final Cut Pro, Adobe Photoshop, SQLite, Tableau and Google Fusion Tables
Anthony Victor Reyes 